
Adrian Vale
Founder & Managing PartnerTwo decades in corporate strategy and turnaround. Sets the standard the firm is held to.

We are the partner ambitious leadership teams call when the numbers have to move, and we stay in the room until they do.
Norvane began in 2009 when four partners left larger firms to build the advisory they wished they could have hired: senior in the room, honest in the diagnosis, and accountable for what happens after the deck is closed. Fifteen years on, that standard still decides who we work with, and how we work with them.
Four commitments shape every engagement. They are the reason clients keep the same partners in the room, year after year.
Recommendations earn their place here. Every move we propose is stress-tested against data before it reaches your board, so the debate is about trade-offs, not guesswork.
The partners you meet on day one are the ones in the room when it ships. There are no hand-offs to junior teams once the contract is signed, because experience shows up where the work is hardest.
No recycled playbooks. Every engagement starts from your market, your constraints, and your team's real capacity to execute, so the plan fits the company you actually run.
We stay until the change holds: owners named, cadence set, and results visible in the operating numbers. A strategy that never leaves the page is not a strategy we are willing to sell.

"Good strategy is not about having every answer on day one. It is about asking harder questions, deciding faster, and holding the course with discipline."
Adrian ValeFounder & Managing Partner
Fifteen years, one measure of success: the change we are hired to make shows up in the numbers, engagement after engagement.
Generic playbooks lose to sector fluency. Our teams speak the language of your market on day one, so no week is spent on translation and every week moves the work forward.
Explore Our WorkHospitals · Clinics · MedTech
SaaS · Fintech · Deep Tech
Renewables · Utilities · CleanTech
Banking · Insurance · Asset Mgmt
E-commerce · FMCG · D2C Brands
Residential · Commercial · PropTech
Every engagement runs the same disciplined arc. It keeps effort where it changes outcomes and makes progress something your board can see, not just something we report.
We pressure-test assumptions and find the real constraint first, so the work lands where it moves the numbers, not where it is easiest to start.
Momentum is a strategic asset. We order the roadmap so visible wins arrive in the first quarter and fund belief in the harder moves ahead.
Senior partners stay hands-on through implementation. Decisions get made in days, and the plan meets the reality of the operating floor.
The goal is a team that no longer needs us. Owners are named, cadences set, and the operating model holds long after we leave.
Every mandate is led by a partner with two decades of operating and advisory experience. These are the people accountable for your result.

Two decades in corporate strategy and turnaround. Sets the standard the firm is held to.

Rebuilds cost bases and operating models under pressure, without losing the people who run them.

Leads market-entry and deal work from diligence through to post-close integration.

Takes legacy operators to modern platforms and turns new markets into repeatable revenue.
Whether you need a four-week diagnostic or a partner for the full transformation, the first conversation is free and there is no obligation.